11 months ago

Day 4 - IFA International

  • Text
  • Products
  • Audio
  • Brands
  • Consumer
  • Innovation
  • September
  • European
  • Berlin
  • Mobile
  • Electronics


LIVING ROOM LIFESTYLE TVs PRODUCT SPOTLIGHT UNIQUE SELLING POINTS 1 Family favourites The Dual Chip Smart TV can automatically memorise users’ favourite shows and recommend programmes they might like based on their viewing history. 2 Go racing The Dual Chip Smart TV allows users to play mobile heavy games like the top racing game, Asphalt 8: Airbone, and comes complete with its own joystick. 3 Photos online Changhong’s new generation of Smart TVs allow users to upload and share photos, create their own photo albums and even send them off to be printed. SAMSUNG RAISES BAR WITH SMART SUHD TVs Samsung’s new line up of SUHD TVs are one of its main attractions at IFA as it showcases the Smart TV range which it claims sets a higher standard for UHD content and elevates the viewing experience to new levels with its curved design, superior picture quality, striking brightness and spectacular colour. Its Smart TV functions are powered by Tizen, an open-source platform that supports the web standard for TV app development giving consumers a vast choice of content. New features include Samsung Sports Live which allows users to check up sports stats and stories whilst watching a live game. » CityCube LEVEL B / STAND 101 CHANGHONG LAUNCHES WORLD’S FIRST DUAL CHIP SMART TV Changhong has raised the stakes in the Smart TV sector with what it claims is the world’s first Dual Chip Smart TV bringing high quality gaming, designed for mobile devices, to mainstream TV. This breakthrough model is fitted with M+ Dual Chips that combines both the advantages and functionality of TV and mobiles. Changhong has also upgraded its iSmart-TV-App for European markets, equipped with the new 64-bit CPU, Mali 450MP4 GPU chip and intelligent Linux operating system. It means users can throw away their traditional remote and control their TV via both iOS and Android mobile phones and tablet PCs. » HALL 25 / STAND 303 TCL’S LATEST IN HI-TECH CURVED ULTRA-HD TVS TCL’s latest range of super-sized curved Ultra-HD, 4K UHD TVs featuring the latest in Wide Colour Gamut (WCG) and High Dynamic Range (HDR) displays, and utilising expertise from its China Star Optoelectronics Technology (CSOT) subsidiary, will be unveiled at IFA 2015. For example the 110-inch China Star Curved UHD TV integrates a variety of technologies, including high-end exposure processing, Quantum Dot display technology, advanced backlight source and sophisticated curved screen manufacturing, to give users a fully immersive experience. The H8800 Curved 4K UHD TV boasts HDR display technology and luxury Harman/Kardon speakers. » HALL 21 / STAND 102 UNIQUE SELLING POINTS 1 Biggest and best TCL’s 110-inch Curved Ultra-HD TV claims to be one of the most advanced oversized curved display screen available from China. 2 Going Live GoLive offers a unique international video entertainment platform with high-quality streams to virtually any connected TV, phone, tablet or box. 3 Favourite colours Match the colour of your TV set to your home colour scheme with Colour Line TV and choose from a wide palate of colours. UNIQUE SELLING POINTS 1 Enhanced colour SUHD TV’s nano-crystal semiconductor transmits different colours of light depending on their size to produce 64 times more colour expression than conventional TVs. 2 Hollywood link up Samsung has collaborated with 20th Century Fox to provide content at SUHD standards, like with its recent film, Exodus, giving consumers an unrivalled UHD viewing experience. 3 Best of the web The Milk Video platform curates the most popular and interesting videos online from up to 50 partners and then enables users to discover, collect and share them through their TV. © dRphotographie 40

LIVING ROOM LIFESTYLE WELLBEING PRODUCT SPOTLIGHT PERFECT NIGHTS OF SLEEP WITH WITHINGS AURA Withings Aura is a new technological breakthrough that can monitor and improve your sleep experience by understanding your body clock and how much sleep you need for a healthy lifestyle. It works by recording your sleeping patterns using a contact-free sensor tucked under the mattress and then by using state-of-the-art and scientifically-validated light and sound programmes in a Bedside Device it helps you both fall to sleep and wake-up and therefore helps improve your overall sleep cycle. » HALL 7.2c / STAND 106 UNIQUE SELLING POINTS 1 Power naps Withings Aura has dedicated programs that will help you gain short, quick amounts of sleep to help you recharge your body and mind. 2 Smart alarm The system is able to simulate a sunrise and therefore gently wakes you at the best time of your sleep cycle. 3 Body clock Withings Aura offers a Smart WakeUp function that adapts the timing of your wake-up programme to your personal body clock using data recorded by the Sleep Sensor. REMINGTON'S DEEP CLEANSING FACIAL BRUSH The Remington REVEAL Facial Cleaning Brush is designed to show off naturally glowing and beautifully clear skin thanks to advanced beauty measures which uses cleansing technology to breathe new life in to skin. The brush head includes dual action rotating and vibrating technology to help maximise the cleansing process. It has three different speeds depending on the users' needs and three brush heads, normal, sensitive and massage. » HALL 3.1 / STAND 104 UNIQUE SELLING POINTS 1 Just a minute It is fitted with a one minute timer to help users monitor their beauty regime by gently pulsing every 20 seconds so that they can move one area of the face to another. 2 Multiple usage The Remington REVEAL Facial Cleansing Brush is ideal for travelling as it can be used up to 30 times after jus one charge. 3 Advanced cleansing The model is able to work its magic deep down in the skin to remove impurities trapped in the pores which can prevent skincare products from working most effectively. BEURER'S 4-IN-1 SLEEP STATION Beurer TL 100 2-in-1 Bluetooth is a purpose built 4-in-1 station that can control your wake-up light, mood light, reading lamp and provide music to help you sleep. It is designed to help users enjoy relaxing nights of sleep and its specially designed lighting systems allow users to wake up naturally with a slowly brightening light. It is also able to simulate a colour sunrise and sunset. It is fitted with a choice of 10 wake-up melodies that gently welcome you to the next day. It can also be used a reading lamp. » HALL 4.1 / STAND 212 UNIQUE SELLING POINTS 1 Smart sleeping The model allows for innovative networking between a user's smartphone and the Beurer LightUp app that can monitor and adapt the wake-up light. 2 Choice of colours Users can choose between 256 different mood colours to suit the tone and colour that will help them fall asleep 3 Light intensity Beurer offers users the choice of 20 different light levels and a warm white LED light to help find the right level of brightness for a good night's sleep. IFA International • Monday 7 th September 2015 41

IFA International